Coaching is a rapidly growing industry, with more and more people seeking out professional coaches to help them achieve their personal and professional goals.

Here are statistics that shed light on the current state of the coaching industry and where it’s headed.

Key Coaching Statistics 2023 – MY Choice


  • The global coaching industry is worth approximately $2.4 billion.
  • According to a study by the International Coach Federation (ICF), 83% of individuals who receive coaching report improved work performance.
  • In the same ICF study, 80% of individuals who received coaching reported improved self-confidence.
  • A survey conducted by the Institute of Coaching found that 70% of individuals who receive coaching experienced a significant improvement in their work performance.
  • Another study by the ICF found that individuals who receive coaching see an average return on investment of 7 times the initial investment.
  • A survey of 100 executives by Manchester Consulting Group found that coaching resulted in an average ROI of 5.7 times the initial investment.
  • According to a study by Deloitte, companies that invest in coaching for their employees experience a 2.2 times higher revenue growth than those that do not invest in coaching.
  • In a study of 100 executives by MetrixGlobal, individuals who received coaching saw an average improvement in productivity of 88%.
  • A survey of 2,165 individuals who received coaching by PriceWaterhouseCoopers found that the average coaching engagement lasted approximately 7-12 months.
  • According to a study by Sherpa Coaching, the average hourly rate for executive coaching is $350 per hour.

Coaching Stats

StatisticValue
Global connected car market expected value by 2025$225 billion
Number of connected cars on the roads worldwide in 2019100 million
Estimated percentage of new cars sold that will be connected by 202370%
Most popular connected car servicesSafety and security features, followed by infotainment and navigation
Average amount of data generated by a connected car per hour25 GB
Estimated number of IoT devices by 202575 billion
Percentage of US car owners interested in having connected car services64%
Top benefits of connected cars according to consumersImproved safety, convenience, and time-saving features
Adoption rate of connected cars highest inNorth America, followed by Europe and Asia-Pacific
Biggest challenge facing the connected car industryEnsuring data privacy and security
Estimated market value of the coaching industry in the US in 2016$1.02 billion
Predicted market value of the coaching industry in the US by 2023$1.34 billion
Expected growth rate of the US health coaching market for 20212.7%
Expected yearly growth rate of the US health coaching market for 2021-20255.4%
Estimated market value of the US health coaching sector in 2020$7.1 billion
Predicted market value of the US health coaching sector by 2025$8.87 billion
Market value of the weight loss sub-sector in the health coaching sector in 2018$738 million
Predicted market value of the weight loss sub-sector in the health coaching sector by 2023$1.05 billion
Growth rate of the business coaching industry in the US since 20161.2%
Estimated number of coaches globally in 201653,300
Predicted market value of the coaching industry globallyOver $2.4 billion
Estimated global revenue from coaching in 2019$2.849 billion
Percentage of decrease in face-to-face coaching after COVID-1974%
Percentage of coaching clients satisfied or very satisfied with their results99%
Percentage of coaching clients who rate their coaches as “good” or “excellent”95%
Percentage of coaching clients who were able to make back their investment68%
Percentage of companies that made back their initial investment in coaching86%
ROI of coaching according to a study221%
Percentage of companies with a strong coaching culture that report higher revenue than their industry peer group51%
Percentage of coaching clients who find their coaches through referrals and word of mouth46%
Percentage of coaching clients who hire coaches to improve their business management skills14%
Percentage of coaching clients who say they improved their business management skills thanks to coaching61%
ROI of executive coaching according to a study788%
Percentage of respondents who said coaching had a significant impact on at least one of nine business measurements77%
Reliable ROI for executive coaching500%
Percentage of coachees who report increased self-confidence80%
Percentage of coachees who improve work performance, relationships, and communication70%
Percentage of successful entrepreneurs who have turned to a mentor or support groupOne third
Percentage of founders mentored by successful entrepreneurs who go on to become top performers33%
Percentage of entrepreneurs who have mentors when they start their businesses22%
Percentage of small business owners who agree mentors have a direct impact on their growth and chances for their businesses to survive92%
Percentage of small business owners who say mentors helped them survive in business89%
  • The global coaching industry was worth $15 billion in 2019.
  • The coaching industry is expected to grow at a rate of 6.7% per year through 2027.
  • The average hourly rate for a coach is $200.
  • The most common coaching niches are executive coaching, leadership coaching, and life coaching.
  • The most common coaching delivery methods are one-on-one coaching, group coaching, and online coaching.

Benefits of Coaching

  • 80% of people who receive coaching report increased self-confidence.
  • 70% of people who receive coaching report improved work performance.
  • 50% of people who receive coaching report improved relationships.
  • 86% of companies report that they recouped their investment on coaching and more.
  • 99% of coaching clients are satisfied with their coaching experience.

Coaching Trends

  • In 2020, the most popular coaching topics were career development, stress management, and work-life balance.
  • The use of artificial intelligence (AI) in coaching is on the rise, with AI-powered chatbots and virtual coaches becoming more common.
  • Coaching is becoming more accessible to people of all income levels, with many coaches offering sliding scale fees and pro bono services.
  • The coaching industry is becoming more diverse, with increasing numbers of coaches from underrepresented groups.

Coach Training and Certification

  • There are over 200 coach training programs accredited by the International Coach Federation (ICF).
  • The majority of coaches (68%) hold a coaching certification.
  • The most recognized coaching certifications are the Associate Certified Coach (ACC), Professional Certified Coach (PCC), and Master Certified Coach (MCC) designations.

Coaching and Business

  • Coaching is increasingly being used in the corporate world, with 86% of companies reporting that they use coaching to develop their employees.
  • The most common coaching interventions in the workplace are performance coaching, executive coaching, and leadership coaching.
  • Coaching is a highly effective tool for improving employee engagement and retention.

Coaching and Personal Development

  • Coaching is an effective tool for achieving personal goals, with 96% of coaching clients reporting that coaching helped them achieve their goals.
  • The most common personal development goals for coaching clients are career development, relationships, and health and wellness.
  • Coaching is becoming more popular among young people, with increasing numbers of millennials and Gen Zers seeking out coaching services.

Conclusion

The coaching industry is growing rapidly, driven by increasing demand for personal and professional development. With the benefits of coaching becoming more widely recognized, and new trends and innovations emerging, the future of coaching looks bright. Whether you’re a coach, a coaching client, or simply interested in the industry, these statistics offer valuable insights into the current state of coaching and where it’s headed.

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