Spa Management Statistics, Trends And Facts 2023

Spa management is a growing industry, with more and more people turning to spas for relaxation, rejuvenation, and overall wellness. With this increase in popularity comes a need for more detailed data and statistics on the industry.

In this blog post, we will explore spa management statistics that cover trends, adoption, market analysis, demographics, and more.

Spa Management Trends

1. The global spa market is projected to reach $202.8 billion by 2025, growing at a CAGR of 7.5% during the forecast period (2020-2025).
2. The spa industry in North America is projected to reach $21.8 billion by 2022.
3. The spa industry in Europe is projected to reach $22.6 billion by 2022.
4. The spa industry in Asia-Pacific is projected to reach $35.8 billion by 2022.
5. The spa industry in Latin America is projected to reach $4.4 billion by 2022.
6. The spa industry in the Middle East and Africa is projected to reach $4.4 billion by 2022.
7. The most popular spa services are massages, facials, and body treatments.
8. The use of natural and organic products in spa treatments is on the rise.
9. The use of technology, such as virtual reality, in spa treatments is also on the rise.
10. Medical spas are becoming increasingly popular, with a focus on preventative and restorative treatments.

Spa Management Adoption

11. The number of spa locations in the United States has grown by 2.5% since 2016.
12. The number of spa locations in Europe has grown by 4.5% since 2016.
13. The number of spa locations in Asia-Pacific has grown by 6.5% since 2016.
14. The number of spa locations in Latin America has grown by 3.5% since 2016.
15. The number of spa locations in the Middle East and Africa has grown by 4% since 2016.
16. The number of spa locations in the United States is expected to reach 22,000 by 2022.
17. The number of spa locations in Europe is expected to reach 12,000 by 2022.
18. The number of spa locations in Asia-Pacific is expected to reach 15,000 by 2022.
19. The number of spa locations in Latin America is expected to reach 2,500 by 2022.
20. The number of spa locations in the Middle East and Africa is expected to reach 2,500 by 2022.

Spa Management Adoption Market Analysis

21. The spa industry in the United States is dominated by independent spas, accounting for 70% of all locations.
22. The spa industry in Europe is dominated by hotel spas, accounting for 60% of all locations.
23. The spa industry in Asia-Pacific is dominated by stand-alone spas, accounting for 70% of all locations.
24. The spa industry in Latin America is dominated by hotel spas, accounting for 55% of all locations.
25. The spa industry in the Middle East and Africa is dominated by stand-alone spas, accounting for 60% of all locations.
26. The average revenue per spa location in the United States is $1.1 million.
27. The average revenue per spa location in Europe is $800,000.
28. The average revenue per spa location in Asia-Pacific is $1.2 million.
29. The average revenue per spa location in Latin America is $500,000.

Spa Management Market Statistics

30. It is expected to experience a compound annual growth rate of 15.1% through the year 2024, with its total market value reaching $360 million. 
31. $546.31 million – the estimated value of the appointment software scheduling market in 2026. 
32. 13.1% – The estimated growth rate of the appointment scheduling market in 2026. 
33. 14.6% – The estimated annual growth rate of the appointment scheduling software market’s native mobile app segment. 
34. $360 million – The estimated value of the global appointment scheduling software market in 2024. 
35. 15.1% – The estimated compound annual growth rate of the appointment scheduling software market. 
36. 40% – The US share of the total market. 
37. GWI projects that wellness tourism will grow rapidly in the coming years as the world emerges from the pandemic (+20.9% annual growth). 
38. T&CM services/practitioners represent 54% of the market , while T&CM medicines/products represent 46%. 
39. According to the Global Wellness Institute, the size of the mental wellness market now outweighs spas, at $121 billion dollars. 
40. The total market for hair restoration treatments has increased 16% since 2016 , and it is now a $4.9 billion industry. 
41. Most patients (77%) sought treatment due to genetic hair loss, followed by “dermatologic, metabolic/hormonal, nutritional or medication induced hair loss” (9%), “repair of previous black market hair transplant” (4%) and reconstructive needs (4%). 

Spa Management Software Statistics

42. $546.31 million – the estimated value of the appointment software scheduling market in 2026. 
43. 14.6% – The estimated annual growth rate of the appointment scheduling software market’s native mobile app segment. 
44. $360 million – The estimated value of the global appointment scheduling software market in 2024. 
45. 15.1% – The estimated compound annual growth rate of the appointment scheduling software market. 

Spa Management Latest Statistics

46. Caddy Master 94% Caddy Master 6% Pit Supervisor 68% Pit Supervisor. 
47. Comparatively, there are 14.6% of the Hispanic or Latino ethnicity and 9.8% of the Black or African American ethnicity. 
48. White, 66.2% Hispanic or Latino, 14.6% Black or African American, 9.8% Asian, 6.3%. 
49. Unknown, 2.1% American Indian and Alaska Native, 1.0%. 
50. Interestingly enough, the average age of Spa Managers is 40+ years old, which represents 63% of the population. 
51. The most common degree for Spa Managers is Bachelor’s Degree 52% of Spa Managers earn that degree. 
52. A close second is Associate Degree with 22% and rounding it off is High School Diploma with 9%. 
53. Bachelors, 52% Associate, 22% High School Diploma, 9% Diploma, 6%. 
54. Other Degrees, 11% Spa Manager Wage Gap By Education Spa Manager Employment Statistics. 
55. By looking over 2,002 Spa Managers resumes, we figured out that the average Spa Manager enjoys staying at their job for 1 2 years for a percentage of 41%. 
56. Note Taker 14.79% Residential Instructor 11.45% Slot Ambassador 11.36% Dog Walker/Pet Sitter 10.47% Spa Manager 9.00% Poker Dealer 3.67% Profession. 
57. The most common foreign language among Spa Managers is Spanish at 44.4%. 
58. The secondmost popular foreign language spoken is French at 14.1% and Arabic is the third most popular at 7.1%. 
59. Spanish, 44.4% French, 14.1% Arabic, 7.1% Thai, 4.0% Italian, 4.0% Other, 26.4%. 
60. Physical Proximity 41% responded “Moderately close .”. 
61. Electronic Mail 18% responded “Once a week or more but not every day.”. 
62. “Projected growth” represents the estimated change in total employment over the projections period. 
63. Employment of massage therapists is projected to grow 32 percent from 2020 to 2030, much faster than the average for all occupations. 
64. The Asia Pacific region is seen to achieve the highest growth at a CAGR of 15.3%. 
65. 46% of these appointments were made by clients while 54% were booked by staff. 
66. 46% of these appointments were made by clients while 54% were booked by staff. 
67. 82% of clients use mobile devices to book appointments while 16% and 2% are made from desktops and tablets, respectively. 
68. 41% of booking services are found through social media, 29% are direct, 25% through referral websites and 4.4% via organic search. 
69. 36% of online bookings come through Instagram, 22% through Facebook,. 
70. 28% of bookings happen in the evening after salons close. 
71. 18% of bookings happen during early mornings before salons open. 
72. 54% of bookings that happen during working hours are made on the go. 
73. 46% of bookings could be lost if spas do not offer online booking or app booking. 
74. 32% of salons and spas say that online booking is the most important feature of a salon’s website. 
75. 58% of healthcare providers use online booking. 
76. 76% of clients use mobile devices to book appointments. 
77. 29% – the percentage of reduction in no shows with automated reminders. 
78. 70% of salon and spa appointments are booked from mobile devices. 
79. 43% of patients prefer to book appointments online. 
80. 32% of these had no indication of follow. 
81. 68% had evidence of follow up or other tracking. 
82. 154% – The increase in telehealth visits during the last week of March 2020. 
83. 50% – The rate increase in the number of telehealth visits during the first quarter of 2020. 
84. 16.2%. 
85. 93% of telehealth patients sought care for conditions other than COVID. 
86. 73% –. 
87. The percentage of persons aged 18 to 49 years during the first week of January 2020. 
88. 3.5% of telehealth encounters in 2020 involved children less than five years old. 
89. 69% of telehealth patients during the early pandemic period were managed at home. 
90. 35% – The percentage of non attendance for patients who receive email reminders. 
91. 3% to 80% – The non attendance rates among patients who make appointments. 
92. In France, 97% of doctors are confronted with no. 
93. 54% of patients and 42% of doctors in France use online appointment bookings. 
94. 72% of patients and 60% of healthcare professionals say online appointment booking platforms encourage patients to keep appointments. 
95. 57% of consumers go online when searching for a new healthcare provider,. 
96. 40% of patients say that virtual care access is now a highly important factor when selecting a provider. 
97. 48% of patients prefer to schedule appointments by phone, 48% of patients prefer to schedule appointments by phone,. 
98. 43% of patients now prefer to book online a trend that continues to rise each year. 
99. 46% of dental patients prefer to book appointments by phone. 
100. 51% of patients have booked dental appointments online. 
101. 52% of patients say booking dental appointments online saves time. 
102. 14% of dental patients see online booking systems as easy to use. 
103. 10% of dental patients say online booking minimizes time spent outside of work. 
104. 27% of patients say online booking’s requirement of an internet connection is a disadvantage. 
105. 12% of dental patients say that online booking systems do not allow patients to ask questions. 
106. 11% of dental patients see no disadvantages in online booking. 
107. Dental patients’ reasons for not booking online include options not offered by the dentist (37%), prefers to call (24%), prefers to book on the spot, and the booking was done by someone else (7%). 
108. A no show rate of 12% can cost a vascular laboratory $89,107 annually. 
109. A 5% reduction in no shows increases a laboratory’s revenue by $51,769 annually. 
110. 54% of bookings that happen during working hours are made on the go. 
111. 82% of clients use mobile devices to book appointments while 16% and 2% are made from desktops and tablets, respectively. 
112. 74% of clients cancel bookings through email while 26% do it via SMS. 
113. 68% of patients say they’re more likely to choose practices that offer the option to book, change, or cancel appointments online. 
114. 63% of telehealth encounters involved female patients. 
115. 60% – the percentage of online booking rates that spas and salons can achieve. 
116. 38% of spa and salon bookings go for same. 
117. 79% of appointments booked by men are for cycling and triathlon coaching appointments. 
118. 88% of appointments booked by women are with beauty salons and spas. 
119. 50% of millennials and Gen Xers would switch to providers who offer virtual care. 
120. 25% of all service appointments booked online are made by millennials. 
121. Millennials’ online booking rate has increased by 6.5% as of 2019. 
122. $3.2 billion – the estimated value savings from using online appointment scheduling. 
123. 39% of Gen Z individuals prefer receiving customer service by phone, making online appointment scheduling vital to retaining a younger client base. 
124. 61% – the estimated airfare cost savings from advanced online booking. 
125. This accounts for 29% of all advance ticket bookings for corporate travelers. 
126. Study 40% of Online Appointment Scheduling Happening After Hours. 
127. Advance Booking Can Save 61% On Economy Airfare. 
128. 51 states , 4 entities and 2 territories are in production and submitting monthly (100%). 
129. We project 9.9% average annual growth, with the wellness economy reaching nearly $7.0 trillion in 2025. 
130. The wellness economy represented 5.1% of global economic output in 2020. 
131. The pandemic has created a major shift in the construction and real estate industry toward wellness, and in 2020, wellness real estate continued to grow by over 22%, even as overall construction output shrank by 2.5%. 
132. Wellness real estate represented about 2.4% of global annual construction output in 2020. 
133. GWI estimates that the sales price premiums for wellness residential developments average 10 25% over conventional residential developments. 
134. Mindful movement was growing the fastest prior to 2020 (+14.7% from 20182019) and shrank the least during the pandemic . 
135. % from 20192020), as millions turned to yoga for at home exercise and stress reduction. 
136. Fitness technology exploded in 2020 (+29.1% growth). 
137. It grew by 7.2% during the pandemic, reaching $131 billion in 2020. 
138. GWI estimates that only 10% of the world’s workers have access to workplace wellness programs and services, mostly concentrated in North America and Europe. 
139. GWI estimates that workforce unwellness may cost the global economy 10 15% of economic output every year. 
140. International wellness tourists on average spent $1,601 per trip in 2020, 35% more than the typical international tourist. 
141. Domestic wellness tourists spent $619 per trip, 177% more than the average domestic tourist. 
142. Secondary wellness travelers accounted for 92% of wellness trips and 90% of wellness tourism expenditures in 2020. 
143. Prior to 2020, spa revenues were growing by 8.7% annually. 
144. Spas were hit hard by the COVID19 pandemic, and the sector shrank by 38.6% from 2019. 
145. There are an estimated 34,099 thermal/mineral springs establishments operating in 130 countries. 
146. The thermal/mineral springs industry is heavily concentrated in Asia Pacific and Europe, which together accounted for 96% of industry revenues and 94% of establishments in 2020. 
147. Spending in this sector grew by 4.5% in 2020, due to many governments and healthcare systems ramping up their public health/prevention expenditures during the pandemic. 
148. JANICE VAN MULLEN New client retention ratio 33% Existing client retention ratio 72% Measurement timeframe. 
149. Yes, the formula we use is 80%requested, 80%booked and 70%retention. 
150. KAREN WISCHNELFSKI New client retention ratio 32% Existing client retention ratio 79% Measurement timeframe. 
151. If one of the employees is at 75%retention. 
152. and they increase it to 80%, then I give them a $300 bonus. 
153. CHERIE SLUSSER New client retention ratio 28% Existing client retention ratio 74% Measurement timeframe. 
154. TOLUNAY New client retention ratio 45% Existing client retention ratio 76% Measurement timeframe. 
155. They require us to retain a minimum of 60% of all our clientele. 
156. In fact, The “subscription economy” is predicted to grow to $1.5 trillion by 2025. 
157. According to ISPA’s ongoing research through Consumer Snapshot Studies, the proportion of spa goers who are male has shot up from 31 percent less than 10 years ago to 47 percent and growing. 
158. An amazing 78% of them said that wellness is now more important than ever—definitely good news for spas moving forward. 
159. Nearly a quarter of Americans (23%). 
160. (Compare that to the 22% who say they’ve been drinking more.). 
161. One of my favorite results from the Mindbody Wellness Index is that 66% of the respondents agreed that wellness brings people together—let’s make sure they’re coming together in our spas!. 
162. This accounted for 85% of procedures performed on men and 82% of those performed on women. 
163. Other areas of the body, which have been showing a steady increase in procedures performed, accounted for 15% of procedures performed on men, mostly targeting facial hair such as the mustache and beard, as well as the eyebrows. 
164. For women, 18% of procedures targeted nonscalp areas of the body, with eyebrows being the most common non. 
165. Motivations for seeking hair restoration among patients were most commonly cited as “social/dating” (37%), followed by “career/professional” (34%). 
166. Almost all (95.2%). 
167. On average, 84% of procedures were performed on men, while just 16% were performed on women. 
168. This was also reflected in non surgical hair restoration procedures, 60% of which were performed on men, versus 40% on women. 
169. On average, male patients tended to be slightly younger than female patients, which aligns with the data that 25% of men will experience some form of thinning or balding before the age of 31. 
170. Firsttime patients were most likely to be 2635 years old (45%) or 3645 years old (42%), and a smaller percentage were 2025 years old (4%) or 46 60 years old (8%). 
171. When members were asked which methods they used to accomplish male and female hair restoration procedures, the most common method was follicular unit extraction harvesting (66%). 
172. followed by strip/linear harvesting (29%), and a combination of strip and FUE performed during the same surgical session (4%). 
173. 66% of medical spa visits come from repeat patients. 

When it comes to Spa Management, it’s important to stay up-to-date with the latest industry trends and statistics. By understanding the current state of the spa industry, spa managers can make informed decisions and better serve their clients. From revenue projections to popular services and the demographics of spa-goers, the statistics presented above provide valuable insights into the spa industry. Additionally, understanding the adoption of technology and eco-friendly practices in the spa industry can help spa managers stay competitive and appeal to the modern consumer. Understanding lead mining statistics can also help spa managers to reach out to potential customers and increase the flow of clients.